Are you happy with your current LinkedIn profile? How would you rate it? Does it stand out from the crowd? Does it represent you as well as you would like it too? Adding media such as video, audio, images and slide-decks is an easy and effective way of pumping up your current profile. Read More
Category Archives: Featured
Are you a B2B (business to business) company using social media to help with your marketing and business development? If so, are you happy with the results? If not, then why not?
Much of the material written about using social media for business tends to focus on the business trying to sell a product or service to a consumer.
But social media is also a very effective business development tool for businesses trying to sell their products or services to other businesses. Read More
Today, your website is a credibility statement about your business. Yes, you heard me right. Whether we like it or not how potential customer’s view your website is how often how they see your business. Read More
Today, in the world of digital marketing all of the buzz seems to be around social media and SEO and content and mobile.
How do we choose the right social media channel? A topic I addressed in a recent post here. Where can I find the best content for my audience? Do I need a mobile website? How do I build my Twitter following? etc., etc. These are all valid questions, but are we asking the right questions about the right marketing tool? Read More